Make more money without your business taking over your life.
For ambitious small business owners and consultants.
Strategic support for service-based business owners who want to make more money without the business feeling harder, messier or more dependent on them.
5-STAR CLIENT FEEDBACK
200+ BUSINESS OWNERS SUPPORTED
TRUSTED STRATEGIC SUPPORT
When working harder stops working.
There comes a point where working harder and trusting your instincts just isn’t enough anymore.
The business is still working, but it’s starting to feel more complicated, more demanding, and more reliant on you than you want it to be.
I help you step back, focus on what matters, and build a business that feels simpler, stronger and more sustainable.
“Katherine is truly a business expert. With her ongoing support, I have achieved successes that wouldn’t have been possible without her guidance.”
- Caroline Graham, Managing Director, CG Safety
Find the right support for you.
Whether you want hands-on support, a structured space to think and plan, or practical tools you can use in your own time, there are a few ways we can work together.
1:1 Support.
STRATEGIC SUPPORT TAILORED TO YOUR BUSINESS
For business owners who want hands-on support, better decisions, and a clearer way forward.
Workshops & Groups.
STRUCTURED IN-PERSON SUPPORT IN SMALL GROUPS
For business owners who want space to plan, reflect and move forward alongside others.
The Strategy Shop.
PRACTICAL TOOLS AND RESOURCES AVAILABLE ON DEMAND
For business owners who want focused support you can access straight away.
Launching Spring 2026.
Building a business that grows without consuming you is possible. It takes clarity, strategy, and someone who understands what you're actually trying to do.
We bring real experience, clear thinking and a practical approach. We'll challenge you and bring ideas, but we won't push you into a business you don't want or a plan you can't deliver. We support you through the doing, not just the thinking.
What 200+ business owners have discovered...
Results from ambitious business owners like you.
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“I had hit a crossroads whilst pivoting our services and Katherine put some perspective as to the best path to take.""
Hayden Allen-Vercoe, MD, Orbital Digital
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“Exactly what I needed to gain clarity and move the business forward.”
Rebecca Ridler, MD, Your digital Future
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“I have clarity about where we'll get to and HOW we are going to get there.”
Emily McGuirk, MD, Small Steps Big Vision
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““As a small business owner who is looking to grow it was a fantastic mix of support and challenge.””
Steve Foster, MD, Foster Leadership
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"I left clear about where to focus to make major progress in my business."
Sonita Reese, CEO, First By Five
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"It helped me to refocus and prioritise my strategy."
Hannah Palmer, Director, Stand Against Violence
Meet The Pocket Strategist
Katherine Dyer is the founder and lead business strategist at The Pocket Strategist, drawing on more than 15 years of senior corporate experience across sales, recruitment, HR and operational excellence.
She created The Pocket Strategist after burning out in corporate life and rebuilding her work in a calmer, more sustainable way, and now brings that practical, grounded approach to strategy for small business owners, freelancers and consultants.
Katherine knows what it takes to build a business that works for you, not against you.
